Look, Say, Sing & Play – NEW FREE lessons to help create a strong bond with your baby 💜👶🏼
Hi, I’m Helen, and I’m head of local campaigns with the NSPCC. I’m here to talk about a new service that’s being launched across the city next week, called Look, Say, Sing, Play.
It’s a campaign developed by the NSPCC which is being shared by local authorities across the country, including City of York Council. In short, it’s a way for new parents to help build better bonds with their young children while developing their brains, without the need for any special toys or planning.
The basics are straightforward. Parents are encouraged to Look at what their baby is focusing on and how they react, Say what they’re doing and copy the sounds their baby makes, Sing along to their favourite tune and Play simple games and see what their baby enjoys.
It might not sound like rocket science, but the science behind it proves that it helps parents bond with children and improve the child’s mind. When you’ve got a baby in the house, they’re always watching and learning with every note you sing, and every word you say.
Look, Say, Sing, Play offers fun tips to families who have faced months of no baby groups, soft play, playgrounds and limited interactions with family and friends, and the feedback from parents who have tried it across the city so far has been really positive.
One mum said her little boy had never really shown an interest in playing with her, but following a few sessions where Look, Say, Sing, Play tips were shared, they could play together all day. A York dad said his two-year-old’s speech had improved so much following Look, Say, Sing, Play sessions that he’d also noticed an improvement in the speech of her older, autistic sister as a result.
Everyone who signs up to Look, Say, Sing, Play can access free brain-building tips through a weekly email, and we have videos on YouTube which are also really helpful for ideas on how to spend time with your children, while also looking at the science behind the sessions. Signup is free, and the lessons you learn will help boost your child’s mind, and ensure you both have a little fun.
How can you join in?
If you want to find out more, or if you’d like to join us at the virtual launch on Monday, October 19 – where we’ll be looking in a little more detail at Look, Say, Sing, Play and how it can help you bond with your little one and help develop their mind – please visit www.york.gov.uk/lssp